Retail Sector · Paid Social

Social Ads That Turn Scrollers into Shoppers

Instagram and Facebook product showcases, dynamic retargeting that brings browsers back as buyers, seasonal campaigns timed to perfection, and scroll-stopping creative that makes people pause, tap, and purchase.

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Tell us about your retail brand and we'll show you how social can become your highest-performing sales channel.

Paid Social Built for Retail

Social media is where your customers spend their time. The brands that win are the ones that show up with the right creative, to the right audience, at the right moment. We build paid social campaigns that don't just generate awareness — they generate revenue.

Instagram & Facebook Shops

Product catalogue ads, collection ads, and shoppable posts that let customers browse and buy without leaving the platform. Seamless social commerce.

Dynamic Retargeting

Show people the exact products they viewed on your website. Dynamic product ads that follow browsers across social feeds until they come back and convert.

Seasonal Campaigns

Black Friday countdowns, Christmas gift guides, summer collections, new season launches. Creative campaigns that capture demand when it peaks.

Scroll-Stopping Creative

Video, carousel, stories, reels. Influencer-style creative that stops the scroll and makes people engage. A/B tested to find what converts best for your audience.

Audience Building

Lookalike audiences from your best customers, interest-based targeting, and behaviour-driven segments. Reach people who look and act like your buyers.

Performance Tracking

Full-funnel attribution from ad impression to purchase. Know exactly which creative, audience, and placement drives revenue — not just engagement.

Case Study

Carphone Warehouse

Carphone Warehouse needed creative production at scale across multiple sub-brands. The challenge wasn't just volume — it was maintaining brand consistency while testing and iterating creative across dozens of campaigns simultaneously.

We produced hundreds of creative assets spanning display ads, social media content, email campaigns, landing pages, and affiliate banners. Every asset was built for A/B testing — systematically testing headlines, imagery, calls to action, and layouts to find what drove the highest engagement and conversion.

The result: a 42% increase in click-through rates driven by rigorous A/B testing and data-led creative decisions. Multi-brand management at scale, with every creative iteration informed by performance data.

42%

Increase in CTR

100s

Creative assets produced

Multi

Sub-brands managed

5+

Channels covered

Case Study

Thomas Cook

Thomas Cook engaged us to conduct data analysis across their digital marketing and social campaigns. The scale of their operation meant that inefficiencies were hard to spot without deep, systematic analysis.

Our research revealed that 83% of product data was going stale within hours — directly impacting the accuracy and effectiveness of their social advertising. We delivered a full impact analysis and solution roadmap, helping them understand where social spend was being wasted and where the real opportunities lay.

Enterprise-scale data research that gave one of the UK's biggest brands clarity on how to fix their social advertising at the source — the data feeding it.

What We Delivered

Social Data Audit

Deep analysis of how stale product data was impacting social campaign performance and ad relevance scores.

Impact Quantification

Measured the commercial cost of data staleness on social ad spend efficiency and customer conversion.

Strategic Roadmap

Prioritised recommendations for fixing data pipelines and improving social campaign performance at scale.

Why Retailers Choose Dynamics for Paid Social

Creative that converts

We don't just manage ads — we produce the creative. Video, imagery, copy, and design all under one roof. As proven with Carphone Warehouse at enterprise scale.

Testing obsessed

Every campaign is built for testing. A/B testing creative, audiences, placements, and messaging to systematically find what drives the best return.

Multi-brand experience

We've managed social campaigns across multiple brands simultaneously, maintaining consistency while tailoring messaging for each audience.

Revenue, not vanity metrics

We report on sales, ROAS, and customer acquisition cost. Likes and shares are nice — but revenue is what matters.

Ready to sell more through social?

We'll review your current social campaigns, show you what your competitors are doing, and give you a clear plan to drive sales through paid social.

Launch Your Social Campaigns